Neiman Marcus Holiday Epicure 2024

2024

CLIENT

Neiman Marcus

ROLE

Creative Lead, Senior Creative Designer, Packaging Designer, Illustrator

HONORS — Graphis Design Awards 2026, Gold 

THE CHALLENGE

Each year, Neiman Marcus is challenged to create packaging for epicure items that captures the joy and excitement of the holiday season while also providing eye-catching displays in the store and attractive no-wrap-needed gifts for customers. Inspired by the flowing, asymmetrical curves of Art Nouveau, the organic beauty of nature, and the ornate framing of storybooks and fairytales, these designs embody the romanticism and magic of the holiday season. The 2024 collection consisted of 35+ products sold online, in-stores, and used as corporate gifts.